The secret to a good ad:
- there should be a call to action in the text, not just a product description
- beautiful picture
A significant advantage of Facebook advertising is the additional display of a list of friends of a visitor who was interested in the ad for an advertisement.
How Facebook will help you develop your online store:
- Informing visitors (consultations, support, etc.)
- Driving traffic to the store website
- Filling the database of e-mail subscriptions
- Brand building
- Sell Directly From Facebook
What you can advertise on Facebook:
- Facebook Page
- External site
- Post
- Event
- Application (Facebook, app)
Types of Facebook Ads:
- Advertisement
- Advertising story
- Advertise a post (message)
- Advertising in the News Feed.
Facebook ad placement:
- News feed
- advertising a page in FaceBook (the Like button will be displayed)
- advertising a post in FaceBook (the Like button will be displayed)
- Right ad unit (not available on mobile versions)
- advertising a page in FaceBook (the Like button will be displayed)
- external site advertisement (just ad)
Procedure for starting an advertising campaign on Facebook:
- User registration
-
Creating a Facebook store page (options) :
- for companies that have a physical address
- for companies working without address reference
- brand promotion
- popularizing an idea or community
- Register an account with Facebook Ads Manager
- Create Facebook Pixel
- Connect Pixel to an online store